Thrasio earns $100m cash injection to snap up more Amazon sellers
The company is expected to go public soon
When you purchase through links on our site, we may earn an affiliate commission.Here’s how it works.
Thrasio, ane-commercestartup known for acquiring and scaling third-party brands native toAmazon, has raised an additional $100 million.
With a portfolio of over 100 brands, Thrasio is one of the most successful businesses dedicated to seeking out and acquiring popular brands, particularly on the Amazonmarketplace.
The $100 million is an extension of the startup’s Series C funding round, which included a $750 million injection a few weeks ago.
In addition to the capital infusion, the company has also inducted long time retail executive Bill Wafford as its Chief Financial Officer. Industry insiders believe Thrasio is setting itself up to go public in the near future.
Acquired success
According to estimates, there are about five million third-party sellers on Amazon and Thrasio reportedly believes that over 50,000 of them make more than $1 million in annual revenue.
Thrasio’s business model assumes that scaling from these levels would be very difficult for many sellers, which makes them prime targets for acquisition. Thrasio then provides the space and platform they need to scale out.
The company has reportedly been building a big data crunchinganalytics engineto discover sellers that are poised to become successful, and is looking to cast its net beyond Amazon.
Are you a pro? Subscribe to our newsletter
Sign up to the TechRadar Pro newsletter to get all the top news, opinion, features and guidance your business needs to succeed!
Acquiring successful businesses has meant that Thrasio has been profitable for the very beginning. While the company hasn’t disclosed its valuation, it did note that it is 50% higher than it was a month ago, when it was valued between $3 billion and $4 billion.
ViaTechCrunch
With almost two decades of writing and reporting on Linux, Mayank Sharma would like everyone to think he’sTechRadar Pro’sexpert on the topic. Of course, he’s just as interested in other computing topics, particularly cybersecurity, cloud, containers, and coding.
This new malware utilizes a rare programming language to evade traditional detection methods
Google puts Nvidia on high alert as it showcases Trillium, its rival AI chip, while promising to bring H200 Tensor Core GPUs within days
Arcane season 2 confirms the hit series isn’t just one of the best Netflix shows ever made – it’s an animated legend that’ll stand the test of time
