Battlefield 6’s ambitious online plans signal big shift for EA
Could it be to boost Battlefield’s live service element?
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EA has recruited a formerCall of Dutyexec to help grow the Battlefield series.
The company recently announced it has hired former Call of Duty General Manager, Byron Beede, as the General Manager and Senior Vice President on the Battlefield (viaIGN). With EA saying that the hire “signals a strategic, long-term commitment to the growth of the franchise”.
But it’s Beede’s experience that is most interesting. Beede has previously been the General Manager of both the Call of Duty and Destiny franchises, most notably worked on the launch of Call of Duty’s live service offering,Call of Duty MobileandCall of Duty: Warzone.
Growing Battlefield 6’s live service
While Beede is set to focus primarily on the future of the Battlefield franchise, his knowledge of live service games will likely be a huge boon to Battlefield 6 (now confirmed to beBattlefield 2042).
After all, EA CEO Andrew Wilson said during anearnings callearlier this year that the company already has a plan in mind for Battlefield 6, and that it will launch as a “AAA premium experience” but grow bigger over time with live service elements to ensure the game gets “long-term engagement”.
While the details of these “live Service elements” haven’t been confirmed yet, it wouldn’t be a surprise to see Battlefield 6 receive regular content updates, battle passes and seasons like we’ve seen with Call of Duty. With Beede in a senior position, we imagine he will take a major role in laying out this live service strategy and it’s likely we’ll see Battlefield follow a similar model to Call of Duty.
We’re hoping we learn more about Battlefield 6’s live service approach at the game’sofficial reveal on June 9.
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An award-winning games journalist, with seven years of experience in games journalism and a degree in journalism from City University, London, Vic brings experience from IGN, Eurogamer, The Telegraph, VG247, Dot Esports and more to the TechRadar table. You may have even heard her on the radio or speaking on a panel, as she’s previously appeared on BBC Radio 4, BBC Radio 5, BBC Radio Ulster and more. Not only is Vic passionate about games, but she’s appeared on both panels and podcasts to discuss mental health awareness. Make sure to follow her on Twitter for more.
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