Apple’s new purple iPhone 12 is available to pre-order now

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If you’re looking to get theiPhone 12or theiPhone 12 miniin their brand new purple color, now’s your chance: pre-orders for the phones in the fresh new hue just went live at 5am PT / 8am ET / 1pm BST / 10pm AEST today, April 23. Shipping and wider retail availability is scheduled for April 30, andyou can pre-order here.

The color made its debut at theApple Spring Loaded eventon April 20, and since then we’ve seen a lot of interest in this particular shade – joining white, black, green, red and blue asthe colors you can get the iPhone 12 in.

We’ve also been able to take a lookat the purple iPhone 12in our test labs – when viewed close up, the purple is actually more of a lavender shade, so bear that in mind before buying. Think subtle and pastel.

This isn’t a color option on theiPhone 12 Proand theiPhone 12 Pro Max, however. Your choices for the more expensive handsets remain the same as before, graphite, gold, silver and pacific blue.

The price you’ll pay

The price you’ll pay

You’re not going to have to pay any more for your brand new iPhone 12 mini or iPhone 12 in purple: pricing starts at $699 / £699 / AU$1,199 for the smaller phone and $799 / £799 / AU$1,349 for the standard phone, and goes up from there.

Both come with the TechRadar seal of approval. In our iPhone 12 mini review we described it as “a triumph”, offering “top-end tech and a premium design” that combined “to produce a phone that can compete with some of the very best handsets on the market”.

Meanwhile, in our iPhone 12 review we said that the handset was “packed with potential” – with 5G connectivity and the new MagSafe connector part of that potential. We said that it’s a phone that will “become more useful the longer you own it”.

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Apurple iPhonewas of course not the only new product thatAppleannounced at its Spring Loaded event: make sure you check out the2021 iMacrefresh, the updatedApple TV 4K, and the newiPad Promodels as well.

Dave is a freelance tech journalist who has been writing about gadgets, apps and the web for more than two decades. Based out of Stockport, England, on TechRadar you’ll find him covering news, features and reviews, particularly for phones, tablets and wearables. Working to ensure our breaking news coverage is the best in the business over weekends, David also has bylines at Gizmodo, T3, PopSci and a few other places besides, as well as being many years editing the likes of PC Explorer and The Hardware Handbook.

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